Feasibility Study of Quanzhou Maritime Silk Road Incense Culture Tourism Development

DOI

10.2991/msmi-16.2016.91How to use a DOI?

Keywords

Maritime Silk Road; Incense Cultural Tourism; Feasibility

Abstract

Chinese incense culture has a long history, and is known with tea culture and flower culture as the three major cultural phenomena. Development of Quanzhou Maritime Silk Road incense culture tourism is to adjust tourism industrial structure, develop cultural creative tourism and promote Maritime Silk Road culture. It is feasible due to the exquisite life demand of of the people, historical background of Quanzhou Maritime Silk Road and the spice trade, and Chinese incense capital -- Yongchun Pushi incense technology. The integration of Quanzhou Maritime Silk Road incense culture and six elements of tourism industry can broaden the tourism industry chain, and promote the transformation and upgrading of tourism industry.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Cai-Zhen Hong
PY  - 2016/08
DA  - 2016/08
TI  - Feasibility Study of Quanzhou Maritime Silk Road Incense Culture Tourism Development
BT  - Proceedings of the 2016 International Conference on Management Science and Management Innovation
PB  - Atlantis Press
SP  - 389
EP  - 392
SN  - 2352-5428
UR  - https://doi.org/10.2991/msmi-16.2016.91
DO  - 10.2991/msmi-16.2016.91
ID  - Hong2016/08
ER  -