The perspective of media of city tourism image shaping

DOI

10.2991/metss-16.2016.17How to use a DOI?

Keywords

Tourist city, Image creation, The media,Strategy.

Abstract

Now the tourism market has developed rapidly,and tourism city image creation is also an important content of urban development. In modern society, the image of tourist city important internal relation between shape and media, both are inseparable. Tourist city should take positive and effective media strategy to give shape to the self-image and dissemination, to promote the development of tourism.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Hua Jin
PY  - 2016/11
DA  - 2016/11
TI  - The perspective of media of city tourism image shaping
BT  - Proceedings of the 2016 3rd International Conference on Management, Education Technology and Sports Science (METSS 2016)
PB  - Atlantis Press
SP  - 70
EP  - 72
SN  - 2352-5428
UR  - https://doi.org/10.2991/metss-16.2016.17
DO  - 10.2991/metss-16.2016.17
ID  - Jin2016/11
ER  -