Proceedings of the 3rd International Seminar on Tourism (ISOT 2018)

The Factor Analysis of Hotel Attributes between Business Travelers and Leisure Travelers in Choosing an Upscale Hotel in Bandung City

Authors
Vika Irvania, Ghoitsa Rohmah Nurazizah, Darsiharjo, A. H. Galih Kusumah
Corresponding Author
Vika Irvania
Available Online June 2019.
Keywords
hotel attributes; upscale hotel; business travelers; leisure travelers
Abstract
The factor of hotel choice attributes is a useful thing to understand what the hotel attribute considered to be important for the guest therefore it can influence the guest in choosing a hotel, especially for business travelers and leisure travelers. This study aims to analyze the factor of the hotel choice of attributes that can affect the guest in choosing a hotel and to compare the factor of the hotel choice of attributes based on business and leisure travelers’ perceptions in choosing an upscale hotel in Bandung City. This research uses a quantitative approach based on data collected by a survey with questionnaires for two hundred respondents. The data analysis technique in this research is factor analysis. The results of this study indicate that there are seven factors of hotel attributes based on business travelers’ perceptions, there is core service, service quality, convenience, business facilities, general amenities, ambiance, and leisure facilities; there are also five factors of hotel attributes based on leisure travelers’ perceptions which are core service, leisure facilities, service quality, business facilities and ambiance, and general amenities. The dominant factor based on business and leisure travelers is core service.
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Proceedings
3rd International Seminar on Tourism (ISOT 2018)
Part of series
Advances in Social Science, Education and Humanities Research
Publication Date
June 2019
ISBN
978-94-6252-732-4
ISSN
2352-5398
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Vika Irvania
AU  - Ghoitsa  Rohmah Nurazizah
AU  - Darsiharjo
AU  - A. H. Galih Kusumah
PY  - 2019/06
DA  - 2019/06
TI  - The Factor Analysis of Hotel Attributes between Business Travelers and Leisure Travelers in Choosing an Upscale Hotel in Bandung City
BT  - 3rd International Seminar on Tourism (ISOT 2018)
PB  - Atlantis Press
SP  - 133
EP  - 135
SN  - 2352-5398
UR  - https://www.atlantis-press.com/article/125909364
ID  - Irvania2019/06
ER  -