Proceedings of the International Conference on Business, Economic, Social Science, and Humanities – Economics, Business and Management Track (ICOBEST-EBM 2019)

The Factor Influencing Customer Satisfaction in Health Insurance Companies

Authors
Alam Gumilang Ramadhan, Dedi Sulitiyo Soegoto
Corresponding Author
Alam Gumilang Ramadhan
Available Online 13 January 2020.
DOI
https://doi.org/10.2991/aebmr.k.200108.028How to use a DOI?
Keywords
Consumer Satisfaction, Health Insurance Companies, Service Quality
Abstract
The aim of this research was to know the effect factor of participant satisfaction on health insurance companies. By using quantitative methods with descriptive and verification approaches. The test equipment used Structural Equation Modeling Partial Least Square (SEM-PLS) and questionnaire distributed to 100 respondents. The results obtained factors that affect participant satisfaction is the quality of service which is also influenced by tangibility, reliability, responsiveness, empathy, and assurances by testing the validity and reliability that meet the criteria. The results obtained are expected to be a reference in increasing participant satisfaction in health insurance companies.
Open Access
This is an open access article distributed under the CC BY-NC license.

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Cite this article

TY  - CONF
AU  - Alam Gumilang Ramadhan
AU  - Dedi Sulitiyo Soegoto
PY  - 2020
DA  - 2020/01/13
TI  - The Factor Influencing Customer Satisfaction in Health Insurance Companies
BT  - International Conference on Business, Economic, Social Science, and Humanities – Economics, Business and Management Track (ICOBEST-EBM 2019)
PB  - Atlantis Press
SP  - 117
EP  - 121
UR  - https://doi.org/10.2991/aebmr.k.200108.028
DO  - https://doi.org/10.2991/aebmr.k.200108.028
ID  - Ramadhan2020
ER  -