Narrative Strategy and Communication Value of Medical Documentary Program in TV

Taking the Life Unlimited as an Example

DOI

10.2991/assehr.k.201215.516How to use a DOI?

Keywords

Medical documentary program, Narrative strategy, Communication value, Life Unlimited

Abstract

This paper systematically analyzes the strategies in narrative language, narrative perspective and narrative structure of the program Life Unlimited in Hunan Satellite TV, and focuses on the communication value of the program, the author points out that this type of program not only presents the current situation of medical resources in China, but also constructs the media image of medical staff. It can not only popularize a large amount of medical knowledge to the audience, but also enhance the understanding of both doctors and patients. Finally, the positive concern and exploration of the themes of “ life, senility, illness, death” and “human nature” in this kind of program also convey a kind of unceasing life force to the public.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Haoyun Rao
AU  - Li Zhou
PY  - 2020
DA  - 2020/12/17
TI  - Narrative Strategy and Communication Value of Medical Documentary Program in TV
BT  - Proceedings of the 2nd International Conference on Literature, Art and Human Development (ICLAHD 2020)
PB  - Atlantis Press
SP  - 639
EP  - 643
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.201215.516
DO  - 10.2991/assehr.k.201215.516
ID  - Rao2020
ER  -