Seller’s Rights and Obligations of Marketplace in Indonesia
I Putu Gede Budayasa, I Gede Totok Suryawan, Ni Putu Suci Meinarni, Wayan Eny Mariani, Komang Redy Winatha
I Putu Gede Budayasa
Available Online July 2019.
- https://doi.org/10.2991/iciir-18.2019.20How to use a DOI?
- marketing; rights and obligations of sellers; marketplace
- Business competition in the current era of globalization requires business people to innovate, not only in terms of production but also in marketing. Marketing media which currently a trend of society is through a digital store known as marketplace. Marketing through the marketplace requires businesses to comply with the provisions applicable to the marketplace. Those provisions are rights and obligations between parties involved in buying and selling activities within each marketplace. This research focuses on the rights and obligations of sellers as goods or services provider in the marketplace transaction. Each marketplace has different provisions regarding the rights and obligations of the seller. Several marketplaces sampled in this research were determined by purposive sampling method. Implementation of the rights and obligations of the sellers is analyzed using descriptive study by considering customer complaints that violate the provisions of the marketplace where the seller is running its business.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - I Putu Gede Budayasa AU - I Gede Totok Suryawan AU - Ni Putu Suci Meinarni AU - Wayan Eny Mariani AU - Komang Redy Winatha PY - 2019/07 DA - 2019/07 TI - Seller’s Rights and Obligations of Marketplace in Indonesia BT - International Conference on Innovation in Research (ICIIR 2018) – Section: Economics and Management Science PB - Atlantis Press SP - 100 EP - 103 SN - 2352-5428 UR - https://doi.org/10.2991/iciir-18.2019.20 DO - https://doi.org/10.2991/iciir-18.2019.20 ID - Budayasa2019/07 ER -