Proceedings of the 2022 5th International Conference on Humanities Education and Social Sciences (ICHESS 2022)

The Construction of Network Marketing and Live Broadcast E-commerce Major Based on E-commerce Majors Group

Authors
Pingping Pan1, *
1Shanwei vocational and technical college, Shanwei, 516600, Guangdong, P.R. China
*Corresponding author. Email: 739067148@qq.com
Corresponding Author
Pingping Pan
Available Online 30 December 2022.
DOI
10.2991/978-2-494069-89-3_315How to use a DOI?
Keywords
Majors Construction; Network Marketing; Live Broadcast E-commerce; Talent Training Mode
Abstract

Based on the strong demand of e-commerce industry for technical and skilled talents, and taking the construction of high-level e-commerce majors group as the logical starting point, this paper analyzes the main problems faced by the current construction of E-marketing and live E-commerce Major in higher vocational colleges, discusses the internal law of the construction of E-marketing and live E-commerce Major based on e-commerce Majors group, and summarizes that based on model It is an effective method of “four-wheel drive” with teachers as the driving force, teaching materials as the core and teaching methods as the key. Explores an effective method of “four-wheel drive” with teachers as being the engine, teaching materials as the core and teaching methods as the key.

Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 5th International Conference on Humanities Education and Social Sciences (ICHESS 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
30 December 2022
ISBN
978-2-494069-89-3
ISSN
2352-5398
DOI
10.2991/978-2-494069-89-3_315How to use a DOI?
Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Pingping Pan
PY  - 2022
DA  - 2022/12/30
TI  - The Construction of Network Marketing and Live Broadcast E-commerce Major Based on E-commerce Majors Group
BT  - Proceedings of the 2022 5th International Conference on Humanities Education and Social Sciences (ICHESS 2022)
PB  - Atlantis Press
SP  - 2764
EP  - 2771
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-89-3_315
DO  - 10.2991/978-2-494069-89-3_315
ID  - Pan2022
ER  -