Proceedings of the International Conference on Emerging Trends in Business & Management (ICETBM 2023)

Self-Attribution - Behavioural Bias in Investor Decision Making

Authors
P. Priyadarsini1, *, S. Prithi1
1Tagore Engineering College, Chennai, India
*Corresponding author. Email: priyapalani@yahoo.com
Corresponding Author
P. Priyadarsini
Available Online 10 May 2023.
DOI
10.2991/978-94-6463-162-3_19How to use a DOI?
Keywords
Behavioral Finance; Self-Attribution; Investor Decision Making
Abstract

Research on Behavioral Finance is gaining in its importance with respect to investor decision making. Behavioral Finance analyses how people behave in financial settings. Investors fail at times by the influence of behavioral bias in their decision making as the human choices are not made rationally. Behavioral finance models have identified different types of Biases. The objective of the study is to determine theory of self-attribution bias and to understand the relationship between self-attribution and investment decisions. The paper has adopted the structured questionnaire to analyze the investment behavior and psychometric tool to evaluate the Self attribution bias. Statistical tool regression was applied to understand the role of self-attribution in investment decision making.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Emerging Trends in Business & Management (ICETBM 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
10 May 2023
ISBN
978-94-6463-162-3
ISSN
2352-5428
DOI
10.2991/978-94-6463-162-3_19How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - P. Priyadarsini
AU  - S. Prithi
PY  - 2023
DA  - 2023/05/10
TI  - Self-Attribution - Behavioural Bias in Investor Decision Making
BT  - Proceedings of the International Conference on Emerging Trends in Business & Management (ICETBM 2023)
PB  - Atlantis Press
SP  - 214
EP  - 220
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-162-3_19
DO  - 10.2991/978-94-6463-162-3_19
ID  - Priyadarsini2023
ER  -