Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)

Analysis of The Effect of Mazu Faith Story Researches on Cultural Tourism in Taiwan

Authors
Yiching Tsai1, *
1Zhaoqing University, 1st. Donggang Road, Zhaoqing, Guangdong, China
*Corresponding author. Email: 2039299858@qq.com
Corresponding Author
Yiching Tsai
Available Online 27 December 2022.
DOI
10.2991/978-94-6463-098-5_210How to use a DOI?
Keywords
Mazu Faith Story; Cultural Tourism; Taiwan
Abstract

Corresponding to the “Mazu Cultural Tourism Festival” held by the Putian Municipal People's Government, the activity of Dajia Zhenlan Temple in Taichung of Taiwan going to the ancestral temple in Meizhou of Fujian to offer incense to the ancestors has effectively promoted the spread of folk beliefs on both sides of the strait. In the tourism development of such cultural festivals, not only do the folk beliefs give the characteristics of the times, but the celebration activities become entertaining and large-scale. Under such background, this paper will find a historical basis for the rituals rooted in the ancestral temple by consulting literature and collating the research content of Taiwan's Mazu belief stories and serve as a reference to promote the performance activities of the “Mazu Cultural Tourism Festival” in the future.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
27 December 2022
ISBN
10.2991/978-94-6463-098-5_210
ISSN
2352-5428
DOI
10.2991/978-94-6463-098-5_210How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Yiching Tsai
PY  - 2022
DA  - 2022/12/27
TI  - Analysis of The Effect of Mazu Faith Story Researches on Cultural Tourism in Taiwan
BT  - Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)
PB  - Atlantis Press
SP  - 1871
EP  - 1877
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-098-5_210
DO  - 10.2991/978-94-6463-098-5_210
ID  - Tsai2022
ER  -