Research on The Development Mode of Fresh Food E-commerce in China in The Post-epidemic Era

The Example Of FRESHIPPO

DOI

10.2991/978-94-6463-098-5_46How to use a DOI?

Keywords

Post-epidemic era; Fresh food e-commerce; FRESHIPPO

Abstract

As the leading fresh food e-commerce company in China, FRESHIPPO has been developing rapidly during the epidemic. However, after the epidemic, people's lives gradually return to normal. In the post-epidemic era, fresh food e-commerce enterprises will face a series of upgrading challenges. In this paper, it will use the SWOT model to analyze China's fresh food e-commerce enterprises’ current situation in the post-epidemic era. And this paper will give some suggestions to China's fresh food e-commerce enterprises, based on their opportunities and challenges they will face in the post-epidemic era.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

TY  - CONF
AU  - Puqiao Yang
PY  - 2022
DA  - 2022/12/27
TI  - Research on The Development Mode of Fresh Food E-commerce in China in The Post-epidemic Era
BT  - Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)
PB  - Atlantis Press
SP  - 401
EP  - 405
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-098-5_46
DO  - 10.2991/978-94-6463-098-5_46
ID  - Yang2022
ER  -