Investigation and Analysis on Women’s Consumption Experience and Demand of Underwear During Menstruation
- DOI
- 10.2991/assehr.k.200401.038How to use a DOI?
- Keywords
- consumption experience, consumption demand, underwear, women, menstruation
- Abstract
In order to have a comprehensive understanding of women’s consumption experience and demand of underwear during menstruation, a questionnaire survey was conducted among women in menstruation from three aspects: the lateral leakage of menstrual blood, the feeling of wearing underwear during menstruation and the design demand for physiological period underplant. The results showed that more than 80% of women had menstrual side leakage during menstruation, and the morning and evening side leakage amount and side leakage area were different; Although the existing physiological underwear has the characteristics of variety of style, popular color and rich pattern, there are deficient in air permeability, resilience, color fastness and other aspects of fabric, especially in the prevention of blood leakage function is relatively weak. The existing physiological underwear do not fit well into the side drain area structurally. Most women said that physiological underwear could be novel in style, comfortable and flexible in fabric and leakproof, antibacterial, convenient and durable in function. The research results provide useful reference for underwear manufacturers.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Hualei Chen AU - Mingyue Gu AU - Yingzi Zhang PY - 2020 DA - 2020/04/06 TI - Investigation and Analysis on Women’s Consumption Experience and Demand of Underwear During Menstruation BT - Proceedings of the International Conference on Education, Economics and Information Management (ICEEIM 2019) PB - Atlantis Press SP - 158 EP - 162 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.200401.038 DO - 10.2991/assehr.k.200401.038 ID - Chen2020 ER -