Research on the Integration Path of Technology Innovation and Business Model Innovation in Special-Purpose Vehicle Enterprises

DOI

10.2991/icedem-18.2018.38How to use a DOI?

Keywords

Special-vehicle market; Technological innovation; Business model innovation; Integration path

Abstract

The integration of technological innovation and business model innovation has become an important part of Chinese “Innovation-driven Development Strategy” at this stage. Based on the analysis on relevant literatures and personal interviews, this paper proposed the integration path of the two types of innovation, in order to solve the problems faced by special-purpose vehicle enterprises under the new market conditions. Based on the conceptual model of the integration path, this paper provided the following suggestions for the development of special-purpose vehicle enterprises: focus on customer value, be guided by market demand, refine corporate governance, reduce technical barriers, reshape marketing strategies, and strengthen the level of technological innovation and the capability of industrial transformation of new products so as to create new profit driving force and improve corporate profitability. This research will theoretically enrich the research of the integration path of technological innovation and business model innovation, and provide theoretical guidance for special-purpose vehicle enterprises to obtain long-term market competitiveness in practice.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ming Xiao
AU  - Yixuan Liu
PY  - 2018/12
DA  - 2018/12
TI  - Research on the Integration Path of Technology Innovation and Business Model Innovation in Special-Purpose Vehicle Enterprises
BT  - Proceedings of the 2018 2nd International Conference on Economic Development and Education Management (ICEDEM 2018)
PB  - Atlantis Press
SP  - 147
EP  - 150
SN  - 2352-5398
UR  - https://doi.org/10.2991/icedem-18.2018.38
DO  - 10.2991/icedem-18.2018.38
ID  - Xiao2018/12
ER  -