The Evaluation of Hellobike

DOI

10.2991/978-94-6463-036-7_259How to use a DOI?

Keywords

Hellobike; SWOT model; PEST model; 4PS model; STP model

Abstract

In recent years, bike-sharing has developed extremely rapidly in China because it is a convenient way for people to travel around the city, but it has caused many problems in the process of development. In order to solve their problems and improve the bike-sharing industry in the future, this paper takes the development status of Hellobike as an example, using SWOT model, PEST model, 4PS model, and STP model, discussing the development status of Hellobike in the environment, putting forward suggestions, and coming to the conclusion that the coordinated management of the government, enterprises, and individuals is needed to better promote the development of shared bikes.

Copyright

© 2022 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Jiaqi Hou
PY  - 2022
DA  - 2022/12/31
TI  - The Evaluation of Hellobike
BT  - Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022)
PB  - Atlantis Press
SP  - 1736
EP  - 1742
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-036-7_259
DO  - 10.2991/978-94-6463-036-7_259
ID  - Hou2022
ER  -