Proceedings of the tenth International Conference on Entrepreneurship and Business Management 2021 (ICEBM 2021)

The Determinants of Reputation of Institution and Its Implications for the College Decision in Private-Owned Higher Educational Institution in LLDikti Region III Jakarta

Authors
Tri Waluyo1, *, Abd. Rahman Kadir2, Nuraeni Kadir2, Andi Aswan2
1Faculty of Agriculture, Universitas Nasional Jakarta, Indonesia
2Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia
*Corresponding author. Email: tw@civitas.unas.ac.id
Corresponding Author
Tri Waluyo
Available Online 11 May 2022.
DOI
10.2991/aebmr.k.220501.031How to use a DOI?
Keywords
website; social media; alumni role; institution reputation; college decisions
Abstract

This research aims to analyze the decision of lectures in a Private-Owned Higher Educational Institution in LLDikti Region III Jakarta. The research was conducted on several students who decided to study pts who were in LLDikti Region III. Primary data is obtained from interviews with completeness in the form of questionnaires. The analysis used to determine the influence between latent variables is the Structural Equation Modeling (SEM) method with the help of LISREL 8.70 software.

Based on the results of the study, the research found that the website, social media, and the role of alumni together have a significant effect on the reputation of the institution. Partially the role of dominant alumni affects the reputation of the institution. Websites, social media, and the role of alumni and the reputation of the institution together influence college decisions. In this study, the variable that most dominantly influences decisions through the reputation of the institution is the role of alumni.

Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the tenth International Conference on Entrepreneurship and Business Management 2021 (ICEBM 2021)
Series
Advances in Economics, Business and Management Research
Publication Date
11 May 2022
ISBN
978-94-6239-575-6
ISSN
2352-5428
DOI
10.2991/aebmr.k.220501.031How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Tri Waluyo
AU  - Abd. Rahman Kadir
AU  - Nuraeni Kadir
AU  - Andi Aswan
PY  - 2022
DA  - 2022/05/11
TI  - The Determinants of Reputation of Institution and Its Implications for the College Decision in Private-Owned Higher Educational Institution in LLDikti Region III Jakarta
BT  - Proceedings of the tenth International Conference on Entrepreneurship and Business Management 2021 (ICEBM 2021)
PB  - Atlantis Press
SP  - 200
EP  - 204
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220501.031
DO  - 10.2991/aebmr.k.220501.031
ID  - Waluyo2022
ER  -