Proceedings of the 4th International Conference on Humanities Science, Management and Education Technology (HSMET 2019)

Research on the Dissemination Mode of Chinese Medicine Culture in Omni-media Era

Authors
Qian Wu, Yinggui Qiu
Corresponding Author
Yinggui Qiu
Available Online July 2019.
DOI
10.2991/hsmet-19.2019.80How to use a DOI?
Keywords
Dissemination of Chinese medicine culture, Omni-media, Dissemination mode
Abstract

Chinese medicine culture is an important part of Chinese civilization and an important pillar of China's cultural soft power. At present, in the process of dissemination of Chinese medicine culture, there are problems such as boring content, solidified transmission ways and inadequate communication mechanisms. In omni-media era, the spread of Chinese medicine culture is full of opportunities and challenges. By constructing and analyzing a propagation mode, this paper puts forward some suggestions from the aspects of policies, technologies and talents, aiming at providing reference for the dissemination of Chinese medicine culture.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 4th International Conference on Humanities Science, Management and Education Technology (HSMET 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
July 2019
ISBN
978-94-6252-765-2
ISSN
2352-5398
DOI
10.2991/hsmet-19.2019.80How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Qian Wu
AU  - Yinggui Qiu
PY  - 2019/07
DA  - 2019/07
TI  - Research on the Dissemination Mode of Chinese Medicine Culture in Omni-media Era
BT  - Proceedings of the 4th International Conference on Humanities Science, Management and Education Technology (HSMET 2019)
PB  - Atlantis Press
SP  - 439
EP  - 444
SN  - 2352-5398
UR  - https://doi.org/10.2991/hsmet-19.2019.80
DO  - 10.2991/hsmet-19.2019.80
ID  - Wu2019/07
ER  -