Study on the Effective Method to Enhance the Soft Power of Vocational Education

DOI

10.2991/etmhs-16.2016.99How to use a DOI?

Keywords

Vocational Education; Soft Power; Innovation; Campus Culture; Brand

Abstract

Soft power has been widespread concern around the world by political leaders, experts, scholars and the media. Today more education scholars have applied soft power to educational research. For the key issues the current vocational education are facing: intense competition, running hard, unattractive and other issues, this paper analyzes the importance of soft power in vocational education and puts forward a number of recommendations from promoting reform and innovation of vocational education, rich campus culture and the implementation of brand strategy.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jing Jiang
PY  - 2016/01
DA  - 2016/01
TI  - Study on the Effective Method to Enhance the Soft Power of Vocational Education
BT  - Proceedings of the 2016 2nd International Conference on Education Technology, Management and Humanities Science
PB  - Atlantis Press
SP  - 447
EP  - 451
SN  - 2352-5398
UR  - https://doi.org/10.2991/etmhs-16.2016.99
DO  - 10.2991/etmhs-16.2016.99
ID  - Jiang2016/01
ER  -