The Influence and Countermeasures of New Media on Campus Culture Construction
- DOI
- 10.2991/essaeme-17.2017.185How to use a DOI?
- Keywords
- New media, campus culture, cultural construction, strategy research
- Abstract
With the continuous development of electronic information technology, the information channels gradually change from the traditional media to the new media. The new media directly or indirectly affect the ideological behavior and value orientation of teachers and students, which not only widen communication channels of students, but also make negative impact. This paper expounds the relationship between the new media and the campus culture construction, analyzes the positive influence and the negative influence of the new media on the campus culture construction, and puts forward the countermeasures to improve the campus culture construction in the new media environment according to the analysis result.
- Copyright
- © 2017, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Yao Huang AU - Hui Pan AU - Ruixiang Ou AU - Feng Pan PY - 2017/07 DA - 2017/07 TI - The Influence and Countermeasures of New Media on Campus Culture Construction BT - Proceedings of the 2017 3rd International Conference on Economics, Social Science, Arts, Education and Management Engineering (ESSAEME 2017) PB - Atlantis Press SP - 74 EP - 78 SN - 2352-5398 UR - https://doi.org/10.2991/essaeme-17.2017.185 DO - 10.2991/essaeme-17.2017.185 ID - Huang2017/07 ER -