Research on Application of Digital Platform Based on Community Network Marketing

DOI

10.2991/essaeme-15.2015.89How to use a DOI?

Keywords

Digital community, Digital platform, Network marketing.

Abstract

The digital platform based on community network marketing is a special network marketing platform. It is the business platform which uses the community or residence community as service unit, depends on MAN or private network of bandwidth, and as integrating consumption as operation concept to meet the consumer demand of community resident. The paper proposes new digital platform based on community network marketing, and designs and implements it in community marketing digital platform program of Shanghai Eastern Digital Community Corporation, which has great academic significance and actual application value.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Li Zhou
PY  - 2015/10
DA  - 2015/10
TI  - Research on Application of Digital Platform Based on Community Network Marketing
BT  - Proceedings of the 2015 International Conference on Economics, Social Science, Arts, Education and Management Engineering
PB  - Atlantis Press
SP  - 403
EP  - 406
SN  - 2352-5398
UR  - https://doi.org/10.2991/essaeme-15.2015.89
DO  - 10.2991/essaeme-15.2015.89
ID  - Zhou2015/10
ER  -