The Impact of Technological Innovation Based on Dynamic Capability on the Profitability of G Company

DOI

10.2991/aebmr.k.220306.021How to use a DOI?

Keywords

Dynamic capability; Technological innovation; Profitability

Abstract

In the process of technological innovation, enterprises will inevitably need to constantly change and coordinate their ability, and the change of this ability often has the characteristics of dynamic change. The problem studied in this paper is the impact of changes in the form of technological innovation on profitability while enterprises are constantly changing their dynamic capabilities. Based on the analysis of the evolution of G Company’s three dynamic capabilities of marketing learning, independent innovation and resource absorption, this paper further explores the impact of three technological innovation modes of learning, independent research and resource integration on enterprise profitability, and forms a reasonable conclusion.

Copyright

© 2022 The Authors. Published by Atlantis Press International B.V.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Runxiao Zhang
PY  - 2022
DA  - 2022/03/17
TI  - The Impact of Technological Innovation Based on Dynamic Capability on the Profitability of G Company
BT  - Proceedings of the 7th International Conference on Economy, Management, Law and Education (EMLE 2021)
PB  - Atlantis Press
SP  - 131
EP  - 137
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220306.021
DO  - 10.2991/aebmr.k.220306.021
ID  - Zhang2022
ER  -