Research on Application System of Electronic Commerce based on Novel Mobile O2O Model

DOI

10.2991/emcs-16.2016.47How to use a DOI?

Keywords

Electronic commerce; O2O model; Mobile E-commerce; B2B; Business service platform

Abstract

O2O mode is the combination of the Internet and the opportunity to provide business information through the cable or wireless Internet. The characteristics of O2O mode is the most important promotion effect to be investigated, each transaction can be tracked. This paper firstly analyzes E-commerce platform based on O2O model. Mobile electronic commerce is a combination of the mobile communication equipment and the Internet through the smart phone and PDA. Finally, the paper presents research on application system of electronic commerce based on novel mobile O2O model.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Shumin Duan
AU  - JianJun Wu
PY  - 2016/01
DA  - 2016/01
TI  - Research on Application System of Electronic Commerce based on Novel Mobile O2O Model
BT  - Proceedings of the 2016 International Conference on Education, Management, Computer and Society
PB  - Atlantis Press
SP  - 192
EP  - 196
SN  - 2352-538X
UR  - https://doi.org/10.2991/emcs-16.2016.47
DO  - 10.2991/emcs-16.2016.47
ID  - Duan2016/01
ER  -