Study on the Impact of Cross-Border e-Commerce on the Competitiveness of Small and Medium-Sized Enterprises

DOI

10.2991/978-94-6463-210-1_26How to use a DOI?

Keywords

Cross-border e-commerce; SME competitiveness; Data mining algorithms; Word cloud analysis

Abstract

Cross-border e-commerce is a new type of transaction that upgrades the Internet + international trade. In this paper, a research model is constructed with cross-border e-commerce as the independent variable and the competitiveness of small and medium-sized enterprises as the outcome variable, to explore the influence mechanism between the two. This article uses the regression analysis algorithm in the e-commerce data mining algorithm to analyze the data. The conclusions drawn in this paper are as follows: cross-border e-commerce positively promotes the competitiveness of SMEs, and the positive promotion effect of cross-border e-commerce on SMEs is stronger in regions with better economic levels.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Tianyu Wang
PY  - 2023
DA  - 2023/07/25
TI  - Study on the Impact of Cross-Border e-Commerce on the Competitiveness of Small and Medium-Sized Enterprises
BT  - 2023 4th International Conference on E-Commerce and Internet Technology (ECIT 2023)
PB  - Atlantis Press
SP  - 206
EP  - 211
SN  - 2589-4943
UR  - https://doi.org/10.2991/978-94-6463-210-1_26
DO  - 10.2991/978-94-6463-210-1_26
ID  - Wang2023
ER  -