Analysis of English Translation of Public Signs for External Publicity of Coastal Culture-Oriented Travel——A Case Study of Zhoushan City

DOI

10.2991/978-2-38476-222-4_7How to use a DOI?

Keywords

coastal cultural tourism; public signs; outreach English translation; analysis and countermeasures

Abstract

Public signs are an important part of external publicity, and accurate English translation of public signs is of great significance to the dissemination of national culture. This paper pays attention to the linkage between culture and English translation, focuses on the intrinsic linkage between the coastal cultural tourist attractions and the English translation of public notices for external publicity, and puts forward optimization suggestions on the English translation of local external publicity by combining the cultural connotation.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Zhaorong Chen
PY  - 2024
DA  - 2024/03/26
TI  - Analysis of English Translation of Public Signs for External Publicity of Coastal Culture-Oriented Travel——A Case Study of Zhoushan City
BT  - Proceedings of the 3rd International Conference on Culture, Design and Social Development (CDSD 2023)
PB  - Atlantis Press
SP  - 46
EP  - 56
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-222-4_7
DO  - 10.2991/978-2-38476-222-4_7
ID  - Chen2024
ER  -