Proceedings of the 4th Borobudur International Symposium on Humanities and Social Science 2022 (BIS-HSS 2022)

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Mapping Farmer’s Digital Compentencies Using The Agrowing Digital Platforms

Authors
Ahsin Daroini1, *, Adisty Riska Hardianti1
1Pascasarjana, Universitas Islam Kadiri, Kediri, Indonesia
*Corresponding author. Email: ade@uniska-kediri.ac.id
Corresponding Author
Ahsin Daroini
Available Online 10 October 2023.
DOI
10.2991/978-2-38476-118-0_143How to use a DOI?
Keywords
Digital Competence; Farmers; Digital Marketing
Abstract

Technological developments provide convenience in carrying out daily activities including agriculture. One of the agricultural breakthroughs is the use of digital platforms as promotional and marketing media in digital competence. Using the Indonesian digital literacy framework, this study aims to map farmers' digital competencies in utilizing the Agrowing digital platform. This research was designed with a constructivist paradigm and the case study method can be mapped about the process of use by farmers, as well as the competencies needed in developing the application. The results of the study show that there are two groups of competencies needed: [1] agricultural skills which include leadership, mastering commodities, and basic knowledge of agribusiness; [2] use of mobile phone applications which include the ability to download and install applications, fill in personal data correctly and in selecting and using application features.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th Borobudur International Symposium on Humanities and Social Science 2022 (BIS-HSS 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
10 October 2023
ISBN
978-2-38476-118-0
ISSN
2352-5398
DOI
10.2991/978-2-38476-118-0_143How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Ahsin Daroini
AU  - Adisty Riska Hardianti
PY  - 2023
DA  - 2023/10/10
TI  - Mapping Farmer’s Digital Compentencies Using The Agrowing Digital Platforms
BT  - Proceedings of the 4th Borobudur International Symposium on Humanities and Social Science 2022 (BIS-HSS 2022)
PB  - Atlantis Press
SP  - 1260
EP  - 1267
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-118-0_143
DO  - 10.2991/978-2-38476-118-0_143
ID  - Daroini2023
ER  -