Netnography Study on Reverse Culture Shock and Re-Adaptation Process Among Content Creator on Youtube Channel

DOI

10.2991/978-2-38476-236-1_22How to use a DOI?

Keywords

Netnography; reverse culture shock; re-adaptation process; youtube

Abstract

Reverse culture shock is a condition experienced by people when they went to a new social environment. They need to re-adapt to make themselves feel comfort in their original social environment. Many content creators in youtube making this issue as their content. That’s why netnography study was using in this research to find out this matter. The focus of this study is to trace back all digital footprint leaves by youtubers about reverse culture shock content eventhough some of the youtubers does not even realized that what they produced was about reverse culture shock. Since this research is on going research, the results of this research is still not yet known.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Haris Wijaya
AU  - Humaizi Humaizi
PY  - 2024
DA  - 2024/04/29
TI  - Netnography Study on Reverse Culture Shock and Re-Adaptation Process Among Content Creator on Youtube Channel
BT  - Proceedings of the World Conference on Governance and Social Sciences (WCGSS 2023)
PB  - Atlantis Press
SP  - 207
EP  - 213
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-236-1_22
DO  - 10.2991/978-2-38476-236-1_22
ID  - Wijaya2024
ER  -