Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024)

A Study on the Training Strategies of Art and Design Talents in the Guangdong-Hong Kong-Macao Greater Bay Area Based on Industrial Demands

Authors
Tengfei Xu1, 2, *, Peng Gao1
1School of Future Design, Beijing Normal University, Beijing, China
2Academy of Arts & Design, Tsinghua University, Beijing, China
*Corresponding author. Email: xutengfei@bnu.edu.cn
Corresponding Author
Tengfei Xu
Available Online 21 June 2024.
DOI
10.2991/978-2-38476-259-0_27How to use a DOI?
Keywords
Guangdong-Hong Kong-Macao Greater Bay Area; Art and Design; Talent Training; Innovation-Driven; Strategic Support
Abstract

The article aims to explore the training strategies of art and design talents in the Guangdong-Hong Kong-Macao Greater Bay Area under innovation-driven development. Through literature research, case analysis and other research methods, the article analyzes the difficulties, needs, problems and challenges of art and design talent training in the Guangdong-Hong Kong-Macao Greater Bay Area, and puts forward corresponding strategic suggestions. The traditional training model has difficulty meeting the needs of innovation-driven development, and there are problems such as fragmented disciplinary structure, single teaching content, and lack of practical links. The article strives to improve the talent training strategy in combination with industrial needs under the trends of internationalization, digitization and diversification, so as to deliver innovative applied comprehensive talents to enterprises, thus effectively achieving the integration of industry and innovation. In the historical trend of rapid development and iteration of new media, the cultivation of design talents faces huge opportunities and challenges. With the strong macro-level support from the state government and the guarantee of the micro-level of schools and enterprises, as well as the rational adjustment and upgrading of talent training strategies, it can actively and effectively promote the steady improvement and development of art and design talent training in the entire Greater Bay Area.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
21 June 2024
ISBN
978-2-38476-259-0
ISSN
2352-5398
DOI
10.2991/978-2-38476-259-0_27How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Tengfei Xu
AU  - Peng Gao
PY  - 2024
DA  - 2024/06/21
TI  - A Study on the Training Strategies of Art and Design Talents in the Guangdong-Hong Kong-Macao Greater Bay Area Based on Industrial Demands
BT  - Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024)
PB  - Atlantis Press
SP  - 218
EP  - 227
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-259-0_27
DO  - 10.2991/978-2-38476-259-0_27
ID  - Xu2024
ER  -