Proceedings of the 6th International Conference on Strategies, Models and Technologies of Economic Systems Management (SMTESM 2019)

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Creativity of International Development Strategies and Audit of Entities' Financial Management

Authors
Tetyana Calinescu, Ganna Likhonosova, Olena Zelenko
Corresponding Author
Ganna Likhonosova
Available Online September 2019.
DOI
10.2991/smtesm-19.2019.33How to use a DOI?
Keywords
creativity, international strategies, development, audit, financial management
Abstract

The article presents the author's vision of the construction of creative international strategies for the development of forms of financial management of business entities. The creativity of behavioural finance in the article is based on the fact that the behaviour of the main shareholder turns out to be irrational, and the decisions made are contrary to the principles of rational behaviour of traditional finance. Therefore, the main factors, problems and conditions for designing of creative development strategies for business entities were identified. The authors singled out the fundamental blocks of financial management based on a creative approach that takes into account the reactions and behaviour of people, the manifestation of their psychological phenomena and sociological features of the society in which financial decisions are made. The originality of the research consists in the substantiation of international financial management strategies based on a creative approach, taking into account the factor of globalization. It was concluded that further practical application of the presented proposals of managing the business entity finances on the basis of behavioural aspects will significantly improve existing financial models and minimize the degree of influence of subjective factors in the different areas of financial management.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 6th International Conference on Strategies, Models and Technologies of Economic Systems Management (SMTESM 2019)
Series
Advances in Economics, Business and Management Research
Publication Date
September 2019
ISBN
10.2991/smtesm-19.2019.33
ISSN
2352-5428
DOI
10.2991/smtesm-19.2019.33How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

risenwbib
TY  - CONF
AU  - Tetyana Calinescu
AU  - Ganna Likhonosova
AU  - Olena Zelenko
PY  - 2019/09
DA  - 2019/09
TI  - Creativity of International Development Strategies and Audit of Entities' Financial Management
BT  - Proceedings of the 6th International Conference on Strategies, Models and Technologies of Economic Systems Management (SMTESM 2019)
PB  - Atlantis Press
SP  - 167
EP  - 171
SN  - 2352-5428
UR  - https://doi.org/10.2991/smtesm-19.2019.33
DO  - 10.2991/smtesm-19.2019.33
ID  - Calinescu2019/09
ER  -