Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022)

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The Research on Chinese College Students’ View on the Information Cocoons on Douyin

Authors
Zheyu Chen1, Jiaqing Liang2, *, Yongyu Liu3, Wenjian Zhang4
1College of Foreign Languages, Zhejiang University of Technology, Hangzhou, 310023, China
2School of Journalism and Communication, Guangdong University of Foreign Studies, Guangzhou, 510006, China
3School of Communication and Media, Huashang College Guangdong University of Finance and Economics, Guangzhou, 511300, China
4Television School, Communication University of China, Beijing, 100024, China
*Corresponding author. Email: 20191303573@gdufs.edu.cn
Corresponding Author
Jiaqing Liang
Available Online 19 November 2022.
DOI
10.2991/978-2-494069-05-3_100How to use a DOI?
Keywords
Chinese College Student; Information Cocoons; Douyin
Abstract

Faced with the negative social impact brought by algorithmic recommendations such as echo bubbles and information cocoons on college students, the study focuses on the perception of information cocoons among Chinese college students, exploring the attitudes and reactions of this group towards algorithmic recommendations, trying to find the reasons for their information isolation and offering possible solutions. Douyin platform was used as the subject of the study due to its wide popularity. The results of the study, which were investigated through questionnaires, suggest that most college students are aware of the Douyin algorithm recommendation and hold an optimistic attitude towards it. However, algorithm recommendations may have adverse effects, especially the information cocoon. Also, filtering bubbles and echo chamber effect are brought by the algorithmic recommendations, which can make internal members understand each other but also make different views lose the opportunity of dialogue. Therefore, some practical suggestions of this situation and directions for future research in this area have been put forward.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
19 November 2022
ISBN
10.2991/978-2-494069-05-3_100
ISSN
2352-5398
DOI
10.2991/978-2-494069-05-3_100How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Zheyu Chen
AU  - Jiaqing Liang
AU  - Yongyu Liu
AU  - Wenjian Zhang
PY  - 2022
DA  - 2022/11/19
TI  - The Research on Chinese College Students’ View on the Information Cocoons on Douyin
BT  - Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022)
PB  - Atlantis Press
SP  - 816
EP  - 824
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-05-3_100
DO  - 10.2991/978-2-494069-05-3_100
ID  - Chen2022
ER  -