Factors Influencing the Undergraduate’s Behavioural Intention to Second-hand Clothing Donation in Ho Chi Minh City: Extended Theory of Planned Behaviour

DOI

10.2991/978-94-6463-583-6_9How to use a DOI?

Keywords

Environmental Concern; Philanthropic Awareness; Second-hand Clothing Donation

Abstract

The unsustainable development of fast fashion is causing serious environmental and social consequences worldwide. With the accumulation and waste of resources that result from throwing away clothings to landfill, it is necessary to encourage people to dispose of their second-hand clothes as sustainably as possible. Therefore, second-hand clothing donation is preferred as offering comprehensive and optimal solutions, especially in developing countries like Vietnam. It is also a compassionate act that provides necessary clothes to people in need. This study aimed to explore the factors influencing the undergraduate’s behavioural intention to second-hand clothing donation in Ho Chi Minh City (HCMC). By extending the Theory of Planned Behavior (TPB) with environmental factor - “Environmental Concern” and social factor “Philanthropic Awareness” to construct a research framework, the result of 244 valid responses from students at universities in HCMC confirmed three out of five hypotheses. The findings reveal that three factors: “Philanthropic Awareness’’, “Perceived Behavioral Control”, and “Environmental Concern” have significant and positive influence on HCMC university students’ intention of second-hand clothing donation while “Attitudes” and “Subjective Norm” are found no impact. The study contributes to new insight on the factors that influence the intention of second-hand clothing donation in Ho Chi Minh city. Based on this result, recommendations for charity organisations, local governments, and clothing drive fundraisers to enhance clothing donating intention is proposed.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

TY  - CONF
AU  - Khang Truong
AU  - Thien Vo
AU  - Thang La
AU  - Hien Vo
AU  - Hoc Hoang
AU  - Nguyen Nguyen
PY  - 2024
DA  - 2024/11/26
TI  - Factors Influencing the Undergraduate’s Behavioural Intention to Second-hand Clothing Donation in Ho Chi Minh City: Extended Theory of Planned Behaviour
BT  - Proceedings of the 2nd International Conference - Resilience by Technology and Design (RTD 2024)
PB  - Atlantis Press
SP  - 116
EP  - 137
SN  - 1951-6851
UR  - https://doi.org/10.2991/978-94-6463-583-6_9
DO  - 10.2991/978-94-6463-583-6_9
ID  - Truong2024
ER  -