The Impact of the COVID-19 Coronavirus Pandemic on the National Digital Services Market Development (Exemplified by the Digital Commerce Segment)
- DOI
- 10.2991/assehr.k.201105.030How to use a DOI?
- Keywords
- national digital services market, tertiary sector, pandemic, digital trade segment, development priorities
- Abstract
In 2020, the world has faced a new global challenge in the form of the COVID-19 coronavirus pandemic. The crisis has become a defining check-test for the Russian economy. The Russian Federation government’ response was a number of measures to reduce the fast spread of coronavirus in the country, including borders closure, ban on public events, self-isolation regime introduction, educational and commercial activities transfer to virtual space and suspension of certain companies’ activities. This has led not only to a number of changes in the consumer behaviour model, but also to the national digital services market boom. The digital trade segment accelerated the most, which stems from the specifics of such organizations. For a consumer the opportunity to buy goods and services on the Internet has become a key factor in ensuring a comfortable life in self-isolation. It is the retail field, which aims at meeting the basic needs of the population, and is integrated into the human life to the maximum. For retailers, in its turn, transition to the Internet and digital commerce development resulted not only in a certain volume of sales, but also in the increased competitiveness level. The given research considers the national digital services market development trends under the crisis. The paper analyses studies of the coronavirus pandemic impact on digital services development and provides the authors’ approach to the “national digital services market” category. A retrospective analysis of the digital trade segment development and its current state gave insights into a number of recommendations for the national digital services market development in the near future.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - M.P. Loginov AU - N.V. Usova AU - E.E. Nedorostkova PY - 2020 DA - 2020/11/06 TI - The Impact of the COVID-19 Coronavirus Pandemic on the National Digital Services Market Development (Exemplified by the Digital Commerce Segment) BT - Proceedings of the Research Technologies of Pandemic Coronavirus Impact (RTCOV 2020) PB - Atlantis Press SP - 161 EP - 164 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.201105.030 DO - 10.2991/assehr.k.201105.030 ID - Loginov2020 ER -