Proceedings of the Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020)

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Use Behavior of E-Money: Empirical Analysis Using The UTAUT Model

Authors
Rahmiati, Perengki Susanto
Corresponding Author
Rahmiati
Available Online 17 June 2021.
DOI
10.2991/aebmr.k.210616.061How to use a DOI?
Keywords
E-money, UTAUT model, use behavior, behavior intention, Indonesia
Abstract

In recent years, the use of e-money in many countries as a non-cash payment mechanism has increased. To evaluate the determinant factors of e-money adoption, a variety of studies have been performed. The goal of this research is to examine e-money usage behavior using the model of UTAUT (Unified Theory of Acceptance and Use of Technology). The conduct of usage shows how much e-money is used as a payment form. 193 e-money consumers in West Sumatra who were taken by online surveys were a sample of this analysis. The data was evaluated using Structural Equation Modeling-Partial Least Square (SEM-PLS). The findings found that three UTAUT variables have been identified that have a major impact on behavioral intentions, namely effort expectations, social influences and facilitating conditions. Interestingly, the UTAUT variable has no direct effect on the use behavior of e-money. This finding indicates that effort expectations, social effects and facilitating conditions can only impact the desire of the consumer to use e-money and have no effect on the strength of the use of e-money. This study’s result may lead to other researchers who want to examine the influence of the use of technology on individual outcomes.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020)
Series
Advances in Economics, Business and Management Research
Publication Date
17 June 2021
ISBN
10.2991/aebmr.k.210616.061
ISSN
2352-5428
DOI
10.2991/aebmr.k.210616.061How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

risenwbib
TY  - CONF
AU  - Rahmiati
AU  - Perengki Susanto
PY  - 2021
DA  - 2021/06/17
TI  - Use Behavior of E-Money: Empirical Analysis Using The UTAUT Model
BT  - Proceedings of the Sixth Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2020)
PB  - Atlantis Press
SP  - 398
EP  - 403
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210616.061
DO  - 10.2991/aebmr.k.210616.061
ID  - 2021
ER  -