Effect of Short Video Addiction on Self-identity: Mediating Role of Self-esteem and Appearance Anxiety
- DOI
- 10.2991/978-2-38476-146-3_23How to use a DOI?
- Keywords
- Short video addiction; Self-esteem; Appearance anxiety; Self-identity
- Abstract
The current study aims to explore the mediating role of self-esteem and appearance anxiety between short video addiction and self-identity among female users of short videos. 400 female users were recruited via short video addiction scale, self-esteem scale, objectification of female content scale, internalization of beauty ideals scale, self-identity scale. The results found: (1) Self-esteem played a significant mediating role between short video addiction and self-identity; (2) The chain mediating effect of internalization of beauty ideals and self-esteem was not significant; (3) The chain mediating effect of objectification of female content and self-esteem was significant. Therefore, self-esteem and part of appearance anxiety acted as mediators in the relationship between short video addiction and self-identity. The higher the short video addiction is, the lower self-esteem is, the higher the appearance anxiety is, hence, the more likely the person would not identify with themselves. The relevant results have reference value for an in-depth understanding of the influence mechanisms of contemporary female self-identity.
- Copyright
- © 2023 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Huiting Yan AU - Yanping Jia PY - 2023 DA - 2023/11/29 TI - Effect of Short Video Addiction on Self-identity: Mediating Role of Self-esteem and Appearance Anxiety BT - Proceedings of the 2023 8th International Conference on Modern Management and Education Technology (MMET 2023) PB - Atlantis Press SP - 196 EP - 209 SN - 2352-5398 UR - https://doi.org/10.2991/978-2-38476-146-3_23 DO - 10.2991/978-2-38476-146-3_23 ID - Yan2023 ER -