Path Research of Developing Nighttime Cultural Tourism under the Condition of Prominent Limiting Factors

A Case Study of Hohhot

DOI

10.2991/assehr.k.210915.004How to use a DOI?

Keywords

Nighttime cultural tourism, Path research, Hohhot

Abstract

Nighttime cultural tourism has become a trend in China, however, there are indeed prominent limiting factors to develop it for some cities, especially in the case of Hohhot. This study adopts an empirical research method and finds low temperature at night especially in winter, unfamiliar region for people and relative low consumption level of residents are prominent limiting factors of Hohhot’s nighttime cultural tourism development. It shows that limiting factors are not determinants to develop nighttime cultural tourism in Hohhot, which is based on theoretical tools about cultural industry and tourism. In fact, Hohhot has much potential to develop the nighttime cultural tourism through circumvention of outdoor activities in low temperature’s days, making people aware of favorable conditions of traffic and making full sense of local consumers. Meanwhile, this study is to provide ideas of developing nighttime cultural tourism to cities existing general problems as Hohhot.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Wenwen Bao
AU  - Yaolu Ma
AU  - Wenjing Fan
PY  - 2021
DA  - 2021/09/16
TI  - Path Research of Developing Nighttime Cultural Tourism under the Condition of Prominent Limiting Factors
BT  - Proceedings of the 2021 International Conference on Modern Management and Education Research (MMER 2021)
PB  - Atlantis Press
SP  - 16
EP  - 19
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210915.004
DO  - 10.2991/assehr.k.210915.004
ID  - Bao2021
ER  -