Proceedings of the 16th International Symposium on Management (INSYMA 2019)

Female entrepreneurs in MSM enterprises- Mojokerto district - East Java

Authors
Elsye Tandelilin, Idfi Setyaningrum
Corresponding Author
Elsye Tandelilin
Available Online March 2019.
DOI
10.2991/insyma-19.2019.4How to use a DOI?
Keywords
female entrepreneurs, entrepreneurship, creative industry
Abstract

The purpose of this study is to explore and provide knowledge about female entrepreneurs in Micro, Small, and Medium Enterprises (MSMEs) in Mojokerto District - East Java. The focus of this research is on female entrepreneurs because Indonesian people are patrilineal people who value male more than female so that the contribution of female entrepreneurs has not been exposed much. The data used in this study were primary data. The number of respondents was 38 female entrepreneurs who own micro or small enterprises in the creative industry sub-sector covering 18 sub-districts in Mojokerto Regency with characteristics: female, having a business more than 4 years, and in the creative industry sub-sector. The results of the study show that female entrepreneurs in Mojokerto run micro-enterprises and are engaged in culinary and fashion, most of them do not have a business license (legal entity) even though the average length of business is more than 5 years. Various aspects of the business have been carried out starting from establishing partnerships, innovating, marketing and using technology such as Android, but the various constraints that arise make female entrepreneurs in Mojokerto unable to develop their business optimally.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

Volume Title
Proceedings of the 16th International Symposium on Management (INSYMA 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
March 2019
ISBN
978-94-6252-694-5
ISSN
2352-5398
DOI
10.2991/insyma-19.2019.4How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Elsye Tandelilin
AU  - Idfi Setyaningrum
PY  - 2019/03
DA  - 2019/03
TI  - Female entrepreneurs in MSM enterprises- Mojokerto district - East Java
BT  - Proceedings of the 16th International Symposium on Management (INSYMA 2019)
PB  - Atlantis Press
SP  - 13
EP  - 16
SN  - 2352-5398
UR  - https://doi.org/10.2991/insyma-19.2019.4
DO  - 10.2991/insyma-19.2019.4
ID  - Tandelilin2019/03
ER  -