Proceedings of the 2017 9th International Economics, Management and Education Technology Conference (IEMETC 2017)

Research on the Flipped Classroom Teaching Design of the Course Business Communication Based on Microlectures

Authors
Yaxue Peng
Corresponding Author
Yaxue Peng
Available Online July 2017.
DOI
10.2991/iemetc-17.2017.107How to use a DOI?
Keywords
Business Communication; Microlectures; Flipped classroom; Teaching design
Abstract

The key goal of flipped classroom is to help students to mutually transfer knowledge after class and to internalize knowledge in class, and finally effectively solve the problem of in-class diversity of students' learning efficiency and after-class lack of consolidation. This paper studies how to integrate microlectures into the teaching of the course Business Communication in flipped classroom. Specifically, this paper will introduce the design ideas of microlectures as well as the methods and steps of flipped classroom teaching, and show the concrete implementation process, which can provide reference for the teaching of other similar courses.

Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2017 9th International Economics, Management and Education Technology Conference (IEMETC 2017)
Series
Advances in Economics, Business and Management Research
Publication Date
July 2017
ISBN
978-94-6252-382-1
ISSN
2352-5428
DOI
10.2991/iemetc-17.2017.107How to use a DOI?
Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Yaxue Peng
PY  - 2017/07
DA  - 2017/07
TI  - Research on the Flipped Classroom Teaching Design of the Course Business Communication Based on Microlectures
BT  - Proceedings of the 2017 9th International Economics, Management and Education Technology Conference (IEMETC 2017)
PB  - Atlantis Press
SP  - 517
EP  - 520
SN  - 2352-5428
UR  - https://doi.org/10.2991/iemetc-17.2017.107
DO  - 10.2991/iemetc-17.2017.107
ID  - Peng2017/07
ER  -