Analysis on Wuhan E-commerce Industry Cluster Competitiveness Based on GEM Model

DOI

10.2991/iemb-14.2014.46How to use a DOI?

Keywords

e-commerce industry cluster; competitiveness; analytic hierarchy process; GEM model;

Abstract

According to GEM model, it constructs the evaluation index system of e-commerce industry cluster competitiveness, using AHP analysis method to determine relevant index weight, to make quantitative evaluation of Wuhan e-commerce industry cluster competitiveness. The empirical study finds that Wuhan e-commerce industry cluster competitiveness is over the national average level, in the middle and upper level. The basic factor score is the highest and market factor score is the second, and enterprise factor score is relatively lower, illustrating that industry cluster competitiveness level is to be improved. For the empirical analysis results, it proposes the countermeasures of improving Wuhan e-commerce industry cluster competitiveness.

Copyright

© 2014, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Chen Degang
PY  - 2014/09
DA  - 2014/09
TI  - Analysis on Wuhan E-commerce Industry Cluster Competitiveness Based on GEM Model
BT  - Proceedings of the 2014 Conference on Informatisation in Education, Management and Business
PB  - Atlantis Press
SP  - 155
EP  - 157
SN  - 2352-5398
UR  - https://doi.org/10.2991/iemb-14.2014.46
DO  - 10.2991/iemb-14.2014.46
ID  - Degang2014/09
ER  -