Proceedings of the 2019 5th International Conference on Social Science and Higher Education (ICSSHE 2019)

Study on the Transformation and Upgrading of Suburban Tourism in Xinjin County, Chengdu City

Authors
Ge He
Corresponding Author
Ge He
Available Online August 2019.
DOI
https://doi.org/10.2991/icsshe-19.2019.178How to use a DOI?
Keywords
suburban tourism, transformation and upgrading, Xinjin County
Abstract
This paper aims at putting forward policy recommendations after current situations and issues of the transformation and upgrading of suburban tourism are analyzed in Xinjin County. The results find single industry and imperfect function, tourism products homogeneity with no rural flavor, backward marketing methods and inadequate market development are the issues. To promote it, the government should: (1) enrich and optimize the structure of tourism products; (2) enrich single industry and imperfect function; (3) improve tourism marketing mode; (4) increase investment in tourism and strengthen the training and introduction of talents.
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Proceedings
2019 5th International Conference on Social Science and Higher Education (ICSSHE 2019)
Part of series
Advances in Social Science, Education and Humanities Research
Publication Date
August 2019
ISBN
978-94-6252-772-0
ISSN
2352-5398
DOI
https://doi.org/10.2991/icsshe-19.2019.178How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Ge He
PY  - 2019/08
DA  - 2019/08
TI  - Study on the Transformation and Upgrading of Suburban Tourism in Xinjin County, Chengdu City
BT  - 2019 5th International Conference on Social Science and Higher Education (ICSSHE 2019)
PB  - Atlantis Press
SN  - 2352-5398
UR  - https://doi.org/10.2991/icsshe-19.2019.178
DO  - https://doi.org/10.2991/icsshe-19.2019.178
ID  - He2019/08
ER  -