Proceedings of the International Conference on Sustainable Innovation on Humanities, Education, and Social Sciences (ICOSI-HESS 2022)

Analysis of the Effect of Tourism Bus Service Quality on Tourist Visit Interest: A Solution for the Effects of the COVID-19 Pandemic

Authors
Momon1, *, Vivi Ukhwatul Khasanah Masbiran1, Afriyanni2, Imam Radianto Anwar Setia Putra4, Herie Saksono4, Sekar Nur Wulandari3, Suci Emilia Fitri4, Bachtari Alam Hidayat5, Rury Febrina6, Melati Ayuning Pranasari4, Virgiawan Listanto4, Adhityo Nugraha Barsei4, Tania Andari4, Evi Maya Savira4
1Research and Development Agency of West Sumatra Province, Padang, Indonesia
2Research and Development Agency of Pekanbaru City, Pekanbaru, Indonesia
3Planning, Research, and Development Agency of Riau Islands Province, Tanjungpinang, Indonesia
4The National Research and Innovation Agency of the Republic of Indonesia, Bogor Barat, Indonesia
5Postgraduate of Universitas Tamansiswa Palembang, and Development Planning, Research, and Development Agency of Palembang City, Palembang, Indonesia
6Departement of Governmental Studies, Universitas Riau, Riau, Indonesia
*Corresponding author. Email: abufadhil.2005@gmail.com
Corresponding Author
Momon
Available Online 24 December 2022.
DOI
10.2991/978-2-494069-65-7_42How to use a DOI?
Keywords
Tourism Transportation Service; Interest in Visiting; Quality of Transportation Service
Abstract

The government, through the Ministry of Transportation of the Republic of Indonesia has allocated a National Economic Recovery (PEN) fund as a response to the impact of the COVID-19 pandemic which has caused a decrease in tourist visits. The funds are provided for the procurement of facilities and infrastructure that support the tourism sector. One of the embodiments of this program is the plan to procure a tour bus that will take tourists from one tourist attraction to another. To analyze whether this program is the right decision in increasing the number of tourist visits, it is necessary to conduct a study that measures the influence of prospective tourists' perceptions of the quality of tour bus services on the interest of tourist visits. The measurement of prospective tourists' perceptions of the quality of tour bus services is carried out by asking questions regarding the dimensions of the quality of tour bus services, namely waiting time, walking distance to the shelter, travel time, speed and cost/sacrifice to get service. While the interest of tourist visits is measured by asking questions related to tourist intentions, tourists' desires and tourist plans to visit tourist objects that provide tourist bus services. The technical analysis of the data in this study is in the form of multiple regression using STATA 14. Furthermore, the sample in this study is the general public who have an interest in traveling. It is hoped that the results of this study will provide information about the reasons tourists are interested in visiting a tourist attraction related to the tourist's perception of the quality of tour bus services. Furthermore, these results will be utilized by tour bus service providers to provide the best quality for their consumers.

Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

Volume Title
Proceedings of the International Conference on Sustainable Innovation on Humanities, Education, and Social Sciences (ICOSI-HESS 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
24 December 2022
ISBN
10.2991/978-2-494069-65-7_42
ISSN
2352-5398
DOI
10.2991/978-2-494069-65-7_42How to use a DOI?
Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Momon
AU  - Vivi Ukhwatul Khasanah Masbiran
AU  - Afriyanni
AU  - Imam Radianto Anwar Setia Putra
AU  - Herie Saksono
AU  - Sekar Nur Wulandari
AU  - Suci Emilia Fitri
AU  - Bachtari Alam Hidayat
AU  - Rury Febrina
AU  - Melati Ayuning Pranasari
AU  - Virgiawan Listanto
AU  - Adhityo Nugraha Barsei
AU  - Tania Andari
AU  - Evi Maya Savira
PY  - 2022
DA  - 2022/12/24
TI  - Analysis of the Effect of Tourism Bus Service Quality on Tourist Visit Interest: A Solution for the Effects of the COVID-19 Pandemic
BT  - Proceedings of the International Conference on Sustainable Innovation on Humanities, Education, and Social Sciences (ICOSI-HESS 2022)
PB  - Atlantis Press
SP  - 506
EP  - 517
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-65-7_42
DO  - 10.2991/978-2-494069-65-7_42
ID  - 2022
ER  -