Reaching Digital Natives People
A Phenomenology Study
- DOI
- 10.2991/assehr.k.220702.022How to use a DOI?
- Keywords
- digital natives; mission; church leader; social media
- Abstract
In the digital era, technology has influenced the way society develops. This disruption has phenomenally transformed a new group of people known as digital natives. In terms of digital technology, natives are very tech-savvy, but they are also experiencing a spiritual shift. The world is changing towards digitalization, and the church must also transform its outreach to digital natives through digital media. This research aims to make church leaders aware of the importance of digital media as an outreach tool to the generation of digital natives. This research uses a qualitative method with a phenomenological approach that analyzes data from the existing literature. As a result, social media heavily influence digital natives. The church needs to understand the digital strategy to meet their needs and reach them in our digital contemporary cultural context. Research Contribution: This research helps readers see how churches can be present in virtual spaces to reach digital natives. This approach develops social media as the dynamics of carrying out missions in the digital space and utilizes technology as a support system to transmit the relevant Gospel of Christ in the digital era.
- Copyright
- © 2022 The Authors. Published by Atlantis Press SARL.
- Open Access
- This is an open access article distributed under the CC BY-NC 4.0 license.
Cite this article
TY - CONF AU - Didimus Sutanto B. Prasetya AU - Stella Lady Prang AU - Ervi Johan Lo AU - Gunawan AU - Otieli Harefa PY - 2022 DA - 2022/07/07 TI - Reaching Digital Natives People BT - Proceedings of the International Conference on Theology, Humanities, and Christian Education (ICONTHCE 2021) PB - Atlantis Press SP - 91 EP - 95 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.220702.022 DO - 10.2991/assehr.k.220702.022 ID - Prasetya2022 ER -