Proceedings of the 2023 5th International Conference on Literature, Art and Human Development (ICLAHD 2023)

An Analysis of the Formation and Evolutionary Path of the Internet Buzzword ‘Versailles’

Authors
Jiangxin Zhang1, *
1College of Humanities and Arts, Shanghai Lixin University of Accounting and Finance, Shanghai, 201209, China
*Corresponding author. Email: wang.yuqing1@northeastern.edu
Corresponding Author
Jiangxin Zhang
Available Online 31 December 2023.
DOI
10.2991/978-2-38476-170-8_52How to use a DOI?
Keywords
Vernacular; internet language; pragmatics
Abstract

Since 2020, ‘Versailles literature’ has been popular on the Chinese Internet with its unique style of speech. Countless netizens have imitated this trend, giving the word ‘Versailles’ a new connotation. In the same year, the famous periodical Bite the Words named the term ‘Versailles Literature’ as one of China’s top ten buzzwords for the year 2020. This article takes ‘Versailles’, the core meaning of the term ‘Versailles Literature’, as the object of the research, exploring the different discourse backgrounds and pragmatic features of the formation of this word from a linguistic perspective and analyzing the path of the evolution of the meaning and grammatical function of it, as well as exploring the rationale for its formation and evolution from the cognitive perspective. The research reveals that the meaning of the word ‘Versailles’ has evolved from ‘architecture’ and ‘high-profile extravagance’ to ‘low-profile ostentation’. The pragmatic function of this word has become increasingly abundant, and its grammatical function has also changed from a single noun to an adjective. From the perspective of cognitive linguistics, the formation of the internet buzzword ‘Versailles’ is a process in which the architectural domain activates the attribute domain and then activates the psychological domain. The transformation of the three cognitive domains provides conditions for the evolution of the word, which in turn enriches the application field of it.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 5th International Conference on Literature, Art and Human Development (ICLAHD 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 December 2023
ISBN
10.2991/978-2-38476-170-8_52
ISSN
2352-5398
DOI
10.2991/978-2-38476-170-8_52How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Jiangxin Zhang
PY  - 2023
DA  - 2023/12/31
TI  - An Analysis of the Formation and Evolutionary Path of the Internet Buzzword ‘Versailles’
BT  - Proceedings of the  2023 5th International Conference on Literature, Art and Human Development (ICLAHD 2023)
PB  - Atlantis Press
SP  - 465
EP  - 474
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-170-8_52
DO  - 10.2991/978-2-38476-170-8_52
ID  - Zhang2023
ER  -