Proceedings of the 2023 5th International Conference on Literature, Art and Human Development (ICLAHD 2023)

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Translation Strategies for the Dinghai Folk Culture in the Context of ‘Culture Going Global’

Authors
Junhao He1, *, Jiaqi Chen1, Jingjing Lu1, Yuqi Cai1, Kaijia Jin1, Shuqing Hong1
1School of Foreign Languages, Zhejiang Ocean University, Zhoushan, Zhejiang, China
*Corresponding author. Email: 1317239031@qq.com
Corresponding Author
Junhao He
Available Online 31 December 2023.
DOI
10.2991/978-2-38476-170-8_64How to use a DOI?
Keywords
Translation strategies; Folk culture; Cultural globalization; Outstanding traditional Chinese culture; Cultural soft power
Abstract

Cultural soft power has increasingly become a core aspect of international competition. The urgency of promoting outstanding Chinese culture to the world cannot be underestimated. However, the translation of folk culture has not received sufficient attention within the translation community. Taking Dinghai folk culture in Zhou Shan as an example, this study investigates and researches the translation of Dinghai folk culture. By identifying existing issues and proposing targeted measures, the study puts forth appropriate translation strategies. The aim is to achieve accurate and precise English translations of Dinghai folk culture, enabling a better global understanding of its essence and significance. This, in turn, contributes to enhancing Zhou Shan’s cultural soft power and improving the cultural experience of international visitors in Zhou Shan.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 5th International Conference on Literature, Art and Human Development (ICLAHD 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 December 2023
ISBN
10.2991/978-2-38476-170-8_64
ISSN
2352-5398
DOI
10.2991/978-2-38476-170-8_64How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Junhao He
AU  - Jiaqi Chen
AU  - Jingjing Lu
AU  - Yuqi Cai
AU  - Kaijia Jin
AU  - Shuqing Hong
PY  - 2023
DA  - 2023/12/31
TI  - Translation Strategies for the Dinghai Folk Culture in the Context of ‘Culture Going Global’
BT  - Proceedings of the  2023 5th International Conference on Literature, Art and Human Development (ICLAHD 2023)
PB  - Atlantis Press
SP  - 579
EP  - 586
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-170-8_64
DO  - 10.2991/978-2-38476-170-8_64
ID  - He2023
ER  -