Proceedings of the 4th International Conference on Language, Art and Cultural Exchange (ICLACE 2023)

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Research on Visual Design in the Context of Immersive New Media

Authors
Jiabao Jin1, *
1Belarusian State University of Culture and Arts, Minsk, Belarus
*Corresponding author. Email: 1280538273@qq.com
Corresponding Author
Jiabao Jin
Available Online 29 August 2023.
DOI
10.2991/978-2-38476-094-7_11How to use a DOI?
Keywords
New media; Visual design; immersive
Abstract

Immersive experience brings new opportunities for the development of experience economy. Visual design is the most core means to bring immersive experience, and visual interaction with immersion as the core is essential in the experience link. Immersion experience can be divided into virtual environment experience and real environment experience, which go beyond the interactive experience brought by TV, computer, mobile phone and other media. It provides a new way for people to perceive information, and also brings more possibilities and more complex requirements for visual interaction design. What is visual design, what kind of immersive experience can be brought by the design results, how the application can empower the development of the industry, and what breakthroughs can be made in the application mode. There is no doubt that the discussion on these issues is urgent and valuable. This paper takes the visual design of immersive experience as the core, explains the concept and characteristics of visual design, and analyzes the practical significance of visual design based on immersive new media context under the integration of immersive experience, visual design and media technology from the perspective of application.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th International Conference on Language, Art and Cultural Exchange (ICLACE 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
29 August 2023
ISBN
978-2-38476-094-7
ISSN
2352-5398
DOI
10.2991/978-2-38476-094-7_11How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Jiabao Jin
PY  - 2023
DA  - 2023/08/29
TI  - Research on Visual Design in the Context of Immersive New Media
BT  - Proceedings of the 4th International Conference on Language, Art and Cultural Exchange (ICLACE 2023)
PB  - Atlantis Press
SP  - 78
EP  - 83
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-094-7_11
DO  - 10.2991/978-2-38476-094-7_11
ID  - Jin2023
ER  -