Assessing Task-Technology Fit in Uberization of Chinese Urban Transportation

DOI

10.2991/icitme-18.2018.5How to use a DOI?

Keywords

Task-Technology Fit; freight O2O platform; Uberization

Abstract

In this paper, we discusses the transformation and upgrading of the logistics industry and the creation of the mobile Internet third-party freight O2O platform, most of the O2O platforms that emerged after 2014 are still in the initial stage. The pre-achievements obtained are often the distribution of android-based and iOS-based smart terminal apps and back-office service management systems. This will have an impact on Chinese urban transportation. We hope to understand the development and prospect of the platform in China. The TTF model framework combined with TAM model was used to study and analyze the driver's intention to adopt the freight O2O platform. It turned out that TTF has indirect influence on intention through usefulness and ease of use.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Qiaohui Qiu
AU  - Peihua Fu
AU  - Xiuli Wang
AU  - Ya Zhang
PY  - 2018/08
DA  - 2018/08
TI  - Assessing Task-Technology Fit in Uberization of Chinese Urban Transportation
BT  - Proceedings of the 2018 International Conference on Information Technology and Management Engineering (ICITME 2018)
PB  - Atlantis Press
SP  - 17
EP  - 21
SN  - 1951-6851
UR  - https://doi.org/10.2991/icitme-18.2018.5
DO  - 10.2991/icitme-18.2018.5
ID  - Qiu2018/08
ER  -