On the Emotional Transmission of Cultural Programs from “Poetry and Painting China”

DOI

10.2991/978-2-38476-092-3_49How to use a DOI?

Keywords

emotional arousal; emotional interaction; emotional resonance; Poetry and Painting China

Abstract

The large-scale cultural program “Poetry and Painting China” created by the China Media Group, uses poetry and painting as the carrier to promote Chinese traditional culture and spirit, and has received a lot of praise since its broadcast. The program evokes emotion with cultural symbols, promotes emotional interaction with ritual performances, multiple emotional scenes and physical presence, achieves emotional resonance with harmonious emotional rhythm and tells cultural stories well, forms emotional communication chain from emotional arousal, emotional interaction to emotional resonance, and carries on contemporary interpretation and new interpretation of Chinese traditional culture. It provides reference and thinking for the emotional communication of cultural programs.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Xiaocui Huang
PY  - 2023
DA  - 2023/09/09
TI  - On the Emotional Transmission of Cultural Programs from “Poetry and Painting China”
BT  - Proceedings of the 2023 9th International Conference on Humanities and Social Science Research (ICHSSR 2023)
PB  - Atlantis Press
SP  - 366
EP  - 370
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-092-3_49
DO  - 10.2991/978-2-38476-092-3_49
ID  - Huang2023
ER  -