Proceedings of 2016 2nd International Conference on Humanities and Social Science Research (ICHSSR 2016)

Effect of Sports Industry Structure on Sports Consumption: An Empirical Study Based on Survey Data of Suzhou

Authors
Bing Fu, Jiahong Wang
Corresponding Author
Bing Fu
Available Online July 2016.
DOI
10.2991/ichssr-16.2016.105How to use a DOI?
Keywords
Sports industry, sports consumption, an empirical study.
Abstract

In order to put forward the pointed countermeasure proposal to guide the sports consumption and optimize the sports industrial structure, this article adopt the methods of investigation, literature study and empirical study, use the Soochow to be a sample study and then use Eviews and Stata to be the analysis software to do an empirical study on the effect of different indicators of sport industry structure to sports consumption. The results show that: 1)The sports consumption has a long-term positive response to the sports industry disturbance. 2)The sports industrial structure have a significant correlation with the sports consumption, from the greatest to the least, is the manufacturing of sports and sports related products, the stadium construction activities, other sports activities and sports intermediary activities. 3)The other indicators show no significant correlation with sports consumption, and sports organization and management activities even plays a role in no significant negative correlation, this is where sports industrial structure needs to be improved. 4)The development of sports consumption must depend on the level of regional economic development and the industrial environment it belongs to.

Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of 2016 2nd International Conference on Humanities and Social Science Research (ICHSSR 2016)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
July 2016
ISBN
10.2991/ichssr-16.2016.105
ISSN
2352-5398
DOI
10.2991/ichssr-16.2016.105How to use a DOI?
Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Bing Fu
AU  - Jiahong Wang
PY  - 2016/07
DA  - 2016/07
TI  - Effect of Sports Industry Structure on Sports Consumption: An Empirical Study Based on Survey Data of Suzhou
BT  - Proceedings of 2016 2nd International Conference on Humanities and Social Science Research (ICHSSR 2016)
PB  - Atlantis Press
SP  - 501
EP  - 509
SN  - 2352-5398
UR  - https://doi.org/10.2991/ichssr-16.2016.105
DO  - 10.2991/ichssr-16.2016.105
ID  - Fu2016/07
ER  -