Promote upgrade of the enterprise culture and development strategic height of our country enterprise

DOI

10.2991/icetis-14.2014.137How to use a DOI?

Keywords

Enterprise culture; Enterprise development strategy; Learning organization; Ecological culture; Cross-cultural management

Abstract

Our country is facing a new round of important development period of strategic opportunities, and need to pay more attentions to study how to rely on cultural strength to drive productivity in market competition and to improve the overall strength and competitiveness of enterprise; This paper argues that China's enterprises still present deficiencies such as "shallow stratification", "appearance", "solification" and" formalization" and "decentralization", etc. The article suppose that, it is necessary to recognize the rich connotation of enterprise culture to advance enterprise culture to upgrade; And that enterprises must attach importance to the innovation of enterprise culture, cultural power as strong point and the focus of enterprise strategy, and rely on excellent enterprise culture to increase the height of enterprise development strategy.

Copyright

© 2014, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Li Yao
PY  - 2014/08
DA  - 2014/08
TI  - Promote upgrade of the enterprise culture and development strategic height of our country enterprise
BT  - Proceedings of the 2014 International Conference on Education Technology and Information System (ICETIS 2014)
PB  - Atlantis Press
SP  - 470
EP  - 476
SN  - 1951-6851
UR  - https://doi.org/10.2991/icetis-14.2014.137
DO  - 10.2991/icetis-14.2014.137
ID  - Yao2014/08
ER  -