Promote upgrade of the enterprise culture and development strategic height of our country enterprise
- DOI
- 10.2991/icetis-14.2014.137How to use a DOI?
- Keywords
- Enterprise culture; Enterprise development strategy; Learning organization; Ecological culture; Cross-cultural management
- Abstract
Our country is facing a new round of important development period of strategic opportunities, and need to pay more attentions to study how to rely on cultural strength to drive productivity in market competition and to improve the overall strength and competitiveness of enterprise; This paper argues that China's enterprises still present deficiencies such as "shallow stratification", "appearance", "solification" and" formalization" and "decentralization", etc. The article suppose that, it is necessary to recognize the rich connotation of enterprise culture to advance enterprise culture to upgrade; And that enterprises must attach importance to the innovation of enterprise culture, cultural power as strong point and the focus of enterprise strategy, and rely on excellent enterprise culture to increase the height of enterprise development strategy.
- Copyright
- © 2014, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Li Yao PY - 2014/08 DA - 2014/08 TI - Promote upgrade of the enterprise culture and development strategic height of our country enterprise BT - Proceedings of the 2014 International Conference on Education Technology and Information System (ICETIS 2014) PB - Atlantis Press SP - 470 EP - 476 SN - 1951-6851 UR - https://doi.org/10.2991/icetis-14.2014.137 DO - 10.2991/icetis-14.2014.137 ID - Yao2014/08 ER -