Research on Pricing Strategy of High-speed Railway Based on Modeling: Beijing-Guangzhou High-Speed Railway as an Example
- https://doi.org/10.2991/assehr.k.211209.547How to use a DOI?
- High-Speed Railway; Quality evaluation; Pricing optimization
With the development of market economy, the competition of high-speed railway passenger transportation is becoming so fierce that it is urgent to explore new competitive strategies. This paper takes Beijing-Guangzhou High-Speed Railway as the research object and presents the passenger transport product quality evaluation model and passenger transport product pricing model. The models provide a theoretical basis for high-speed railway passenger transport product pricing strategy, in order to obtain higher revenue or higher market share.
- © 2021 The Authors. Published by Atlantis Press International B.V.
- Open Access
- This is an open access article under the CC BY-NC license.
Cite this article
TY - CONF AU - Jiaqi Chen AU - Yu Zhao PY - 2021 DA - 2021/12/15 TI - Research on Pricing Strategy of High-speed Railway Based on Modeling: Beijing-Guangzhou High-Speed Railway as an Example BT - Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021) PB - Atlantis Press SP - 3368 EP - 3373 SN - 2352-5428 UR - https://doi.org/10.2991/assehr.k.211209.547 DO - https://doi.org/10.2991/assehr.k.211209.547 ID - Chen2021 ER -