The Analysis of the Innovation Factor Can Affect the Success of the Startup Company

DOI

10.2991/assehr.k.211209.163How to use a DOI?

Keywords

Startups; Innovations; Case analysis

Abstract

The question of how to build a successful startup is always popular in the society. It is difficult to maintain startups for a long time, most startups are not able to last more than two years. Variety factor can lead to the failure of a startup such as investment or company size. The author analyzed a successful startup named BODA ART, and tried to find if it success is related to the innovation factor by using some primary resource like interview questionnaire and financial statement. The result is the innovation is not the main factor to affect the BODA ART, but its core team is the most important one to support company’s survive. In the management layer, most of members are ex-staff in in other export company, having the abundant working experience. And they have a strong business-relationship for more than ten years, the loyalty between the CEO and business partners is unbreakable.

Copyright

© 2021 The Authors. Published by Atlantis Press International B.V.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Zelong Qin
PY  - 2021
DA  - 2021/12/15
TI  - The Analysis of the Innovation Factor Can Affect the Success of the Startup Company
BT  - Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)
PB  - Atlantis Press
SP  - 1002
EP  - 1006
SN  - 2352-5428
UR  - https://doi.org/10.2991/assehr.k.211209.163
DO  - 10.2991/assehr.k.211209.163
ID  - Qin2021
ER  -