From Scale to Quality: There are Still Many Ways to Go for China’s Cultural Tourism Innovation

DOI

10.2991/aebmr.k.201128.065How to use a DOI?

Keywords

Cultural tourism, scale, quality, path

Abstract

When mass tourism and outbound tourism become a regular way of leisure, Chinese residents are no longer satisfied with this kind of shallow landscape tourism, but tend to travel with strong cultural symbols, and cultural experience or cultural tourism has become a popular way of travel. As the world is so big, each region has its own unique cultural and cultural background. More and more people are willing to experience different regional cultures and touch the traces left by the vicissitudes of history. With cultural tourism becoming a soft power to promote regional economic development, cultural tourism will win a new period of development opportunities in the future. Then, how can cultural tourism achieve a gorgeous turn from scale to quality? How to become an industrialization? In order to provide theoretical and practical basis for the sustainable development of cultural tourism, it is worth our deep thinking and exploration.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ya Li
PY  - 2020
DA  - 2020/11/30
TI  - From Scale to Quality: There are Still Many Ways to Go for China’s Cultural Tourism Innovation
BT  - Proceedings of the 2020 2nd International Conference on Economic Management and Cultural Industry (ICEMCI 2020)
PB  - Atlantis Press
SP  - 335
EP  - 337
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.201128.065
DO  - 10.2991/aebmr.k.201128.065
ID  - Li2020
ER  -