Proceedings of the 2018 2nd International Conference on Education Innovation and Social Science (ICEISS 2018)

An Approach to the Cultivation Pattern for Business English Writing Ability

Authors
Guobin Le, Songdan Guo
Corresponding Author
Guobin Le
Available Online December 2018.
DOI
10.2991/iceiss-18.2018.21How to use a DOI?
Keywords
Business English; Writing ability; Cultivation mode; memetics
Abstract

As an ESP, Business English is strongly characterized by practicality and professionality. In practice, English output ability, namely oral and written expression ability, is the key to the success of business English teaching. By means of the task-based teaching method and guided by the memetics, this article explores related modes for the cultivation of Business English writing ability. With appropriate analysis, this article proposes an action plan together with related teaching techniques, aiming to integrate teaching and learning and to help students steadily but surely enhance their writing ability.

Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2018 2nd International Conference on Education Innovation and Social Science (ICEISS 2018)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
December 2018
ISBN
978-94-6252-622-8
ISSN
2352-5398
DOI
10.2991/iceiss-18.2018.21How to use a DOI?
Copyright
© 2018, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Guobin Le
AU  - Songdan Guo
PY  - 2018/12
DA  - 2018/12
TI  - An Approach to the Cultivation Pattern for Business English Writing Ability
BT  - Proceedings of the 2018 2nd International Conference on Education Innovation and Social Science (ICEISS 2018)
PB  - Atlantis Press
SP  - 79
EP  - 81
SN  - 2352-5398
UR  - https://doi.org/10.2991/iceiss-18.2018.21
DO  - 10.2991/iceiss-18.2018.21
ID  - Le2018/12
ER  -