Research on the Opportunity Window Mechanism of Enterprise's Position Transition under the Embedded Context -- A Case Study of BYD

DOI

10.2991/iceemr-18.2018.174How to use a DOI?

Keywords

Embeddedness, Industrial network, Potential, The window of opportunity

Abstract

This article takes BYD as an example to study the mechanism of the timing window of the enterprise's potential transition under the embedded scenario. Companies use their own within the international electric car industry network which close to the huge domestic market advantageous market position, seize the domestic consumption upgrade market timing window, through the integration of industrial chain resources, expanding production to improve enterprise's market potential; Companies use battery industry in the network manufacturing technical level, cognitive lithium battery technology breakthrough time window, through the transplanted cells and mobile technology research and development experience, improve enterprise in the electric car industry technology. Network enterprise potential, therefore, this paper argues that industry by the market, the market potential, technical level and technical potential, enterprises in the industry network potential with time window is adaptive dynamic adjustment mechanism.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Xia Zhang
AU  - Xueguang Chen
PY  - 2018/06
DA  - 2018/06
TI  - Research on the Opportunity Window Mechanism of Enterprise's Position Transition under the Embedded Context -- A Case Study of BYD
BT  - Proceedings of the 2018 2nd International Conference on Education, Economics and Management Research (ICEEMR 2018)
PB  - Atlantis Press
SP  - 730
EP  - 736
SN  - 2352-5398
UR  - https://doi.org/10.2991/iceemr-18.2018.174
DO  - 10.2991/iceemr-18.2018.174
ID  - Zhang2018/06
ER  -